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Публикации

Smart roadmapping for STI policy

Roadmapping is a broadly applied management instrument for developing and implementing company technology and innovation strategies. During the last years this national science, technology and innovation (STI) policy makers have become aware of the potential roadmapping offers for strategic technology and innovation management and begun applying it in the context of STI policy and priority setting in this context especially. Still reality shows that roadmapping for STI policy purposes is by far more complex than company technology and innovation roadmapping.

The article therefore develops a structured, integrated and flexible approach to roadmapping for STI policy which we name “Smart Roadmapping for STI Policy”, taking into account the complexity of STI policy as well as the need for and implications of a Targeted Open Innovation approach to STI policy and the resulting requirements to roadmaps. The proposed approach is designed to allow integration in the broader policy decision making and different level STI strategy implementation.

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Carayannis E., Grebeniuk A., Meissner D.
Technological Forecasting and Social Change. 2016. Vol. 110. P. 109-116.
4 мая 2016

Strategic partnerships in local public transport

We present a rationale for the delegation of regulatory functions in public transport to a partnership that rebalances social and commercial interests according to an agreed and predetermined objective function. This allows for the improvement of economic efficiency providing a constructive commitment to tariff and subsidy policies. Using a simple model, we determine the optimal corporate structure for such a partnership between the local government and any regulated monopoly. The government's strategic option of using its stake in the partnership to generate budget revenue from sale proceeds and/or dividends encourages the relevant authorities to increase the commercial attractiveness of the joint enterprise by setting appropriate tariffs. We show that such a strategic partnership can lead to improvements in welfare if the local cost of public funds is relatively high. These theoretical findings are then examined through the prism of suburban railway transport reform in Russia

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Research in Transportation Economics. 2016. Vol. 59. No. November. P. 65-74.

Strategies for emerging research and innovation futures

This paper aims to present a set of strategic options for Research and Innovation (R&I) stakeholders in the light of new and emerging ways of organising and performing research. Design/methodology/approach: The paper first reviews the evolution of the R&I landscape and identifies the most influential stakeholders engaged in R&I. In the light of the scenarios developed for the year 2030, a set of strategic options are identified and assessed for each stakeholder group. Findings: R&I systems are now more complex than 50 years ago and will be even more in the future. Radical changes are expected in terms of the ways research is funded, organised and carried out. Some of these transformations are captured by the scenarios developed. The analysis of scenarios indicated that their feasibility and desirability differ across different sectors of industry, and research areas within the research landscape. Research limitations/implications: Scenarios and strategies presented in the paper bring new considerations on the way research activities are practiced. Further research is considered to be useful on the new modes of research and implications for academia, industry, society and policy makers. Practical implications: The discussion around the responses of different stakeholders vis-à-vis specific scenarios about the future in R&I practices and organisation gives a practical view about how to deal with associated emerging trends and issues. Social implications: Society is a crucial stakeholder of all R&I activities. The transformative scenarios suggest that society will not only be playing a reactive role on the demand side but also more proactive role on the supply side in the decades to come. Originality/value: The paper is based on work undertaken within the Research and Innovation (RIF) 2030 project. As R&I activities will be important for the development and competitiveness of the EU and its member states, the work presented here is considered to be of value by highlighting how to create more resilient strategies in a fast-changing R&I landscape. 

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Amanatidou E., Saritas O., Loveridge D.
Foresight. 2016. Vol. 18. No. 3. P. 253-275.
23 сентября 2016

The Administered Public Recreation Marketing Concept

The article focuses on four major assumptions that underlie the alternative conceptualization of public recreation marketing. It explains (1) the redistribution system within recreation resources are allocated; (2) the organizational structure of recreation agencies; (3) the ways in which public recreation agencies interact with local governments and citizens; and (4) the code of ethics and its influence on the behavior of recreation professionals. Finally, the article attempts to integrate these assumptions into an alternative definition of public recreation marketing that is termed “administered marketing.”

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Journal of Economics Bibliography. 2016. Vol. 3. No. 1. P. 22-27.

The Impact of Investment Networks on Venture Capital Firm Performance: A Contingency Framework

Venture capital (VC) syndicates involve repeated transactions among partners and therefore possess network-like characteristics. Although networks provide access to important externalities, extant literature has not studied the effects of the focal firm's resource needs on performance benefits arising from different network structures. We investigate the impact of two proxies for firm-level resources, namely maturity and status, on the relationship between network cohesion and VC performance. We find that mature and high status VCs benefit less from network cohesion. We also show that maturity and status simultaneously determine the performance effects of network cohesion. © 2016 British Academy of Management.

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Bellavitis C., Filatochev I., Souitaris V.
British Journal of Management. 2016.
25 января 2016

The impact of market orientation levels on business performance results: The case of the service industry in Russia

Purpose

 

The purpose of this paper is to study the impact of market orientation on a companyµs business performance in a service industry using one of the emerging markets as a research setting.

Design/methodology/approach

 

The examination of two recognized MKTOR and MARCOR market orientation concepts in this paper led to the development of a market orientation model in a service industry that considers the local specifics of doing business. The model was tested in a study of 133 businesses that operate in a Russian service industry. The data analysis was completed to investigate and measure the impact of the market orientation level on a company’s business performance.

Findings

 

The data analysis following the field study determines that market orientation delivers a positive impact on the company’s overall business performance.

Practical implications

 

Inter-functional coordination should receive broad attention from company management, as this market orientation element is the most vital for business performance – especially in service industries. Accompanying model elements also provide leverage to business performance that should not be overlooked. Synchronized utilization of the market orientation model elements has a very positive impact on the company’s business.

Originality/value

 

This research paper contributes to an array of publications dedicated to market orientation in one of the most multifaceted emerging markets, the Russian Federation. It is also the first time that the market orientation concept has been applied by service industry organizations in Russia.

Purpose  

The purpose of this paper is to study the impact of market orientation on a companyµs business performance in a service industry using one of the emerging markets as a research setting.

Design/methodology/approach  

The examination of two recognized MKTOR and MARCOR market orientation concepts in this paper led to the development of a market orientation model in a service industry that considers the local specifics of doing business. The model was tested in a study of 133 businesses that operate in a Russian service industry. The data analysis was completed to investigate and measure the impact of the market orientation level on a company’s business performance.

Findings  

The data analysis following the field study determines that market orientation delivers a positive impact on the company’s overall business performance.

Practical implications  

Inter-functional coordination should receive broad attention from company management, as this market orientation element is the most vital for business performance – especially in service industries. Accompanying model elements also provide leverage to business performance that should not be overlooked. Synchronized utilization of the market orientation model elements has a very positive impact on the company’s business.

Originality/value  

This research paper contributes to an array of publications dedicated to market orientation in one of the most multifaceted emerging markets, the Russian Federation. It is also the first time that the market orientation concept has been applied by service industry organizations in Russia.

 

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Worldwide Hospitality and Tourism Themes. 2016. Vol. 8. No. 3. P. 296-309.
20 сентября 2016

The influence of customer engagement in value co-creation on customer satisfaction: Searching for new forms of co-creation in the Russian hotel industry

Purpose  

This paper aims to define relevant forms of co-creation activities and customer engagement in value co-creation geared toward increasing customer satisfaction and loyalty in the Russian hotel industry.

Design/methodology/approach  

Secondary data analysis of hotels’ websites, annual reports and published interviews was conducted to investigate how hotels co-create the experience environment. Also, content analysis of tourist comments in social media was conducted to assess the relationship between customer engagement in value co-creation and customer satisfaction. The sample for this study includes hotels located in Moscow using customer experience as a source of value creation.

Findings  

Based on the analysis of best practice of customer engagement in value co-creation in the hotel industry, a classification of co-creation activity forms was developed. Five forms of co-creation activities have been identified: feedback, co-production, firm-driven service innovation, customer-driven customization and co-creation. Applied data also provide insights on the development of the hotel industry in Moscow. The majority of hotels engaging customers in value co-creation in Moscow are international. Hotels more often use customization, service innovation and especially co-production than co-creation, as co-creation is a new market strategy for the Russian market. The high-price-segment hotels more often use customization, whereas hostels usually implement value co-creation with clients. It can be explained by the difference between the target audience and the resources available. This study helps to understand whether forms of customer engagement in value co-creation in the Russian hotel industry match international experience and findings of theoretical studies.

Research limitations/implications  

The sample group represents only hotels in Moscow, and the study utilizes only qualitative techniques. An increase in both the sample size and geographical diversity and a study using both qualitative and quantitative techniques may generate more insights relating to customer engagement in value co-creation in Russian hotels.

Originality/value  

This is an insightful comparative study of customer engagement in value co-creation practices of hotels with different attributes, and the study identifies new opportunities to engage customers in value co-creation in the hotel industry.

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Worldwide Hospitality and Tourism Themes. 2016. Vol. 8. No. 3. P. 327-345.
20 сентября 2016

The Role of Corporate Foresight and Technology Roadmapping in Companies' Innovation Development: the Case of Russian State-Owned Enterprises

In recent decades, the attention of researchers and policymakers has turned to state-owned enterprises (SOEs), in particular the role they play in science, technology and innovation and the methods they use to implement innovation strategies. In this paper, we look at Russian state-owned companies and their development plans, as well as the management tools they employ to forecast and prioritize technologies. Although most Russian SOEs rarely implement corporate foresight and technology roadmapping, certain successful cases are presented and discussed in the paper. Based on these case studies, we suggest a common structure of a technology roadmap that is suitable for SOEs.

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Technological Forecasting and Social Change. 2016. Vol. 110. P. 187-195.

The unintended and intended academic consequences of educational reforms: the cases of Post-Soviet Estonia, Latvia and Russia

In this paper, we try to unravel some of the unintended and intended academic effects associated with post-Soviet educational reforms by focusing on three cases: Estonia, Latvia and Russia. We have chosen this comparison because a unique ‘natural experiment’ in the three countries allows us to compare the changing academic performance on an international test of a largely similar population in the three countries—Russian origin students attending Russian-medium schools—subjected to three variations of post-Soviet reforms. We find that relative to students in Russia, Russian-medium students in the Baltics made significant gains in the Programme for International Student Assessment (PISA) test. In Latvia, these appear to be an unintended effect of somewhat ‘softened’ state language policies, the conditions surrounding minority rights, and the general context of maintaining social cohesion. In Estonia, the (later) relative gains of Russian students appear to an intended effect of locally grown educational (and language) policies and increased, more effective cooperation with Russian medium schools to further improve PISA performance in a relatively high scoring, PISA-focused country.

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Oxford Review of Education. 2016. Vol. 42. No. 2. P. 178-199.

Transport Systems of Russian Cities. Ongoing Transformations

This volume discusses post-socialist urban transport functioning and development in Russia, within the context of the country’s recent transition towards a market economy. Over the past twenty-five years, urban transport in Russia has undergone serious transformations, prompted by the transitioning economy. Yet, the lack of readily available statistical data has led to a gap in the inclusion of Russia in the body of international transport economics research. By including ten chapters of original, cutting-edge research by Russian transport scholars, this book will close that gap. Discussing topics such as the relationship between urban spatial structure and travel behavior in post-soviet cities, road safety, trends and reforms in urban public transport development, transport planning and modelling, and the role of institutions in post-soviet transportation management, this book provides a comprehensive survey of the current state of transportation in Russia. The book concludes with a forecast for future travel development in Russia and makes recommendations for future policy. This book will be of interest to researchers in transportation economics and policy as well as policy makers and those working in the field of urban and transport planning. 

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Cham: Springer International Publishing AG, 2016.

Автоматизированная корпоративная система управления строительными проектами

В статье проанализирована специфика выполнения строительных проектов в рамках модели EPCM. На основе анализа предложен комплексный подход к созданию автоматизированной корпоративной системы управления проектами, включающий методологическую, технологическую, организационную составляющие. Основные положения работы проиллюстрированы практическим примером.

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Экономика строительства. 2016. № 3. С. 39-54.

Адаптационные стратегии российских бизнес-инкубаторов в период экономического кризиса

Вопросы инкубационного процесса и стратегии бизнес-инкубаторов в научной литературе освещены недостаточно. В работе были рассмотрены стратегии инкубаторов на период экономического кризиса. В качестве объекта анализа был взят Бизнес-инкубатор НИУ ВШЭ. Результаты показали, что БИ НИУ ВШЭ применяет определенные стратегии для преодоления экономического кризиса. В частности, инкубатор занимает проактивную позицию, сосредотачиваясь на более гибкой инкубационной модели с сокращенными инкубацонными программами и менее строгим скринингом проектов. 

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Цаплин Е. В., Волкова В. С., Савенков Е. С.
Менеджмент сегодня. 2016. № 6. С. 354-367.
13 ноября 2016